(no subject)
Aug. 8th, 2007 02:42 pmкак оригинальное может быть красивым ?
Based on information processing
theory, Purcell (1984) argued that the attractiveness
of a stimulus increases the more it resembles
the prototypical representation of that stimulus. If this
theory holds good, then objects that, because they are
original and unexpected, are by definition far from
being prototypical representations, will be less attractive
because of their divergence from the prototype.
Because creativity is also characterized by concepts
such as originality, the distance between a creative
object and the prototypical representation, based on
membership of the category of similar objects, is also
by definition large, larger than the distance between
the aesthetic appeal and the prototypical value.
Creativity as a Design Criterion
Henri H. C. M. Christiaans
Based on information processing
theory, Purcell (1984) argued that the attractiveness
of a stimulus increases the more it resembles
the prototypical representation of that stimulus. If this
theory holds good, then objects that, because they are
original and unexpected, are by definition far from
being prototypical representations, will be less attractive
because of their divergence from the prototype.
Because creativity is also characterized by concepts
such as originality, the distance between a creative
object and the prototypical representation, based on
membership of the category of similar objects, is also
by definition large, larger than the distance between
the aesthetic appeal and the prototypical value.
Creativity as a Design Criterion
Henri H. C. M. Christiaans